Ideas For Coming Up with Ideas Study Task

This study task started with a presentation by John titled 'Whats the big idea?'. Encouraging us to look into how we develop our initial ideas and how we can boost this process!

- The idea you come up with is a strategy, the concept and proposal.
- Think about the product, range and distribution.
- The best creative solutions are achieved through open mind thinking.

Here are all the ideas we listed as a group in order to encourage our creative thought processes - 
- Gallery visits
- Free Association
- Key word associations (tangential approach)
- Spitball Ideas (many voices, editing different approaches)
- Identifying what exists
- Subconscious, recognising everyday potential solutions
- Identifying and working within limitations
- Discussions, feedback, interviews, focus groups
- Rewrite the brief in own words (personal interpretation)
- Target Audience (personas)
- Product Testing
- Mindmapping