However, I did get a response off one of the winners from last year in the Display Wizard project I chose to do for my 503 Substantial Brief!
- I found that online there was not much information regarding the judges or preferred design styles/ approach for the brief. So I stated how I will try and see this as a positive thing - allowing me to really develop my response freely, but with obvious considerations for the audience the banner will actually be aimed at
I tracked down the designer who came 3rd place last year on Behance - https://www.behance.net/gallery/40467577/Display-Wizard
This was my favourite out of the 3 being a strong typographical response, I dropped her a message regarding the feedback she received from DW and if she had any advice regarding my approach for it..
I immediately got a response back:
Her reply encouraged me to be as bold and conceptual as I can with my entry. Really focusing on what justifies the design decisions I make.
Also how I need to be extra concise when working with the templates they provided to ensure I am fitting the requirements - a mistake she made which may have lead to her deduction from 1st to 3rd!
She adds how DW are actually quite a small company, she met all of them when on an internship with them and how they are all friendly fair minded designers who appreciate well thought out designs with strong justifications.
I was starting to lose hope when no-one was responding to my emails, but this put a bit of fire back in my belly to crack on with my response for that particular project so I learnt my lesson - always ask questions and approach people in industry - whats the worst that could happen? I get ignored!
I immediately got a response back:
Her reply encouraged me to be as bold and conceptual as I can with my entry. Really focusing on what justifies the design decisions I make.
Also how I need to be extra concise when working with the templates they provided to ensure I am fitting the requirements - a mistake she made which may have lead to her deduction from 1st to 3rd!
She adds how DW are actually quite a small company, she met all of them when on an internship with them and how they are all friendly fair minded designers who appreciate well thought out designs with strong justifications.
I was starting to lose hope when no-one was responding to my emails, but this put a bit of fire back in my belly to crack on with my response for that particular project so I learnt my lesson - always ask questions and approach people in industry - whats the worst that could happen? I get ignored!
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